It’s Time You Found Your MLM Mojo
Ricky is just like most that get into multi level marketing. Just as most of us are, he was looking for a way to earn additional income. His day job was barely paying the bills and he needed a new way to earn additional income. Then along came Charlie. Ricky and Charlie went to school together and Charlie was a success in multi level marketing. Charlie had already been successful in three different MLM businesses. One day over a cup of coffee, Charlie convinced Ricky that his fortunes awaited him in Charlie’s latest MLM opportunity. Ricky was so excited and signed up immediately! “What do I do next?” asked Ricky. Charlie told him to get busy learning the system and get busy making his list of potential contacts.
Ricky did everything he could to learn the program.. He learned the system front to back. He became very familiar with the products, the services and the compensation plan. For a week he put together his list of contacts and after ten days felt he was ready to market his business. The company had an upcoming meeting scheduled and Ricky invited 12 people from his list to join him on a Wednesday night. Wednesday night came and Ricky was waiting at the door for his participants. Only Martha showed up, and she was twenty minutes late and missed the discussion on the products and the compensation plan. Martha did not join. Future scheduled meetings resulted in only one person who was interested.
Ricky was not disappointed. He had a huge list of people to contact and began scheduling appointments with many friends and family. He had one more person join his business and Charlie called to congratulate him. He needed three people in his top line in order to reap all of the compensation benefits, so he begged his sister to join as well. She did. Hot diggity! Ricky now had his MLM Mojo working and things were looking good.
Fast forward three months and Ricky had three people in his top line and one more had signed up as well. Four distributors joined Ricky in four months. There was not much chance of creating a substantial income at that rate. Ricky got busy. He called every single person on his list, some for a second and third time. He did not have much luck. He put out fliers. He printed up business cards. He began leaving marketing materials everywhere and talking to complete strangers about his business. After six months, four people were all he had to show for his efforts. He went back to Charlie. He asked, “How did you get so many people into your business?” Since Ricky and Charlie were such close friends, he did not mind telling him that the majority of his downline had followed him from his previous business. It had taken years in his first business to build up this group of people and they had been following his lead ever since. Ricky was understandably disappointed, yet Charlie, who had not been in Ricky’s shoes for a long time did not understand why. After that discussion, Ricky lost his MLM Mojo and wondered if he would ever find it again.
What did Ricky do wrong? He did nothing wrong. He simply following the instructions of his business mentor. Unfortunately, the steps he followed were the same steps recommended by MLM marketers for more than thirty years. Ricky had a decision to make. He could get out of the business and cancel his monthly fees, or he could try to find a better way on his own. He went online and looked for ways to generate leads for his business. He realized you could purchase leads, but he already had enough money going out. He needed some money coming in. All of a sudden, it happened. It was a pivotal moment for Ricky. He discovered a way to generate quality leads for his business free of charge. The program that he found helps regular people generate 50+ leads per day. In addition, Ricky discovered that he did not have to chase these leads all over town; these leads came to him already interested in what he had to offer. And finally, Ricky realized with this program that he could make money off of many of his leads regardless of whether they decided to sign up in his primary MLM business. Ricky regained his MLM Mojo. He achieved success that created a lot of notice among his peers. Ricky tore up his original list of prospects and focused solely on leads that were being generated by him through this program. Ricky became quite successful in the direct marketing industry.
Have you lost your MLM Mojo? If so, you need to find it fast. There is a much better way. I hope that you step out on a limb as Ricky did and do your due diligence. You won’t be disappointed. Greg Tucker
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