An SEO Tip ?Pay Attention to Your Imbedded Links!
A link has two ends --the source anchor and the destination anchor. The term link however, usually refers to the source anchor while the destination anchor is called the link target. The most common link target is a URL (Uniform Resource Locator) used in the World Wide Web which can refer to a document such as a web page, other resource or to a position in a web page which is achieved by means of an HTML element.
Hyperlinks are usually displayed in a web browser by some distinguishing way such as a different color, font or style. The usage of a mouse cursor changing into a hand motif may also indicate a link in a graphical user interface. Links in most graphical web browsers are displayed as underlined blue text when not cached and underlined purple text when cached.
Having the right link in the right place at the right time and page is the dream of any website owner. Most pages have some type of main navigation to access major categories within the site. Another set of links pointing to things like a privacy policy may also be seen. Many sites use secondary navigation on pages within sections of the site. A different section may provide a different set of links in the secondary navigation which can be very helpful to users and search engines. The navigational links are often seen in a content-rich area on a page. It is very common to see links embedded within the text in the content area of web pages which is very advantageous from a search engine optimization point of view. One of the existing dangers of this practice is when these links are missed due to the reader’s natural tendency to just scan the pages due to time constraints. Embedded links should be placed within the content in a way that they can easily be seen. Having too many can make it very difficult to read the text on a page. Confine these kinds of links to the most important and outstanding links. The rest of the links can be placed in other critical parts of the page.
The author is a SEO consultant and works on serch engine marketing,his biggest contribution is green hosting.
If you enjoyed this post, make sure you subscribe to my RSS feed!