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Posts Tagged ‘video’

Video Listing Building or Going Out of Business?

November 5th, 2009

The life blood of all experienced marketers is the list. NO list and you are in liquidation. Wd gather our contact lists in many different ways. Most common currently is having the user fill in a registration form in exchange for a free gift. The registration form generally consists of a name and an e-mail address. Once the form is completed and registered into the autoresponder the free gift is provided.  With the understanding that whom ever collected the name and email address can follow up with you via other e-mails with other pieces of information which will generally at some point in time include another offer.

Other variations included having the recipient forward the offer to 4 to 5 friends or family to qualify for the free gift.  Other times it was an extremely low priced offering.  Viral in nature a single e-mail can explode exponentially as every level of recipient continued to forward the offer to even more and more people.

 

Social Media

With the ubiquitous nature of the net, you will find the internet marketers active in Web 2.0, blogs, Twitter, YouTube, and many of the social media community sites.  This most true with the more personal nature of the video.  Now the viewer can look into the marketers eyes, view his or her product, see how things work all from the comfort of their home.  The marketer likewise does not have to leave his office.

The advantageous far out way those of the straight print media.  Now the expert has face to face contact.  With seemingly a one-to-one conversation happening with potentially thousands of people at the very same instant. The customer feels like they know the marketer.  After all he or she is talking right to me.   Hence there is a better chance of the customer buying.

Consequently it is becoming imperative for the internet market to include video in his arsenal of marketing tools to communicate with potential prospects and customers.

 

Simple Efficient Video

Interestingly, a new video software system to build a contact list and potential customer list virally has been introduced. Joel Therien, CEO of Kiosk.ws, is in the process of annoucing a video software righty called Easy Video Producer that in a very effective manner also produces a viral list of leads. This system is unique because the software itself is being offered as the free giveaway for this video “tell-a-friend” system. Essentially, the system will offer you free and extraordinarily easy to use video generating software that builds and posts your personally produced video and information capture form on a website or blog. A contact management system is included with the free offer as well.

The viral concept is that you would then attract traffic to introduce yourself to the prospect in a more personal way, offering them the opportunity to opt in and use the same free software that you used to prepare the video. The prospect and new contact would in turn use his free new system to attract even more potential contacts for his list and yours as well.

As in the earlier e-mail systems, the originator of the viral distribution of the free software would have access to every subscriber in the levels below him. So a free and easy system of posting videos on the internet with the specific purpose of gather a network of contacts by giving away a viral software which gives you the opportunity to continue.

 

Solutions to the Issues

Easy Video Producer software system appears to offer a simple and easy, no cost solution for both the experienced and inexperienced non-technical marketer to make effective use of videos for their viral list building and business needs.

Providing a number of ready made templates from which to not only gather the names and email addresses but allow the prospect in a novel non threatening manner share and use the video and free giveaways. Thereby getting it out to the people who are potential buyers.

The manner in which Easy Video Producer software has made it so simple and easy for the lay person to utilize develops the credibility needed to instill the confidence and trust the prospect is after.  Through the use of the software the prospect themselves begins to categorize exactly what solution they are looking for you to provide.

Again proving the critical necessity of list building with the power of video.

The simple truth is without a list you are in liquidation.

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DIRECTV Offers More Than Cable

July 3rd, 2009

I’ve been itching to get rid of Comcast basic cable for a long time. The issue is they give you a good deal with their packages that include telepone, hi speed internet, and cable TV service. When customers try to disconnect one of these, you miss out on the savings of the package.

But the cable television service just needs to go, as the service and quality is well below average. With so much talk these days about high definition, there isn’t much of that with Charter Cable. So I started researching who else was available in my neck of the woods.

I happen to be one of the people who have a couple of options. Unlike most folks who can only select from just the cable company or DIRECTV satellite service, I have another option in my area. The old telephone company in my area has been enhancing their network. So now I have an additional player with Verizon and their fiber optic service.

That doesn’t mean of course I won’t have similar problems. It would put me in the same boat as with the cable TV company, because telephone guys want me to package their television service with high speed and voice service. If the deal works out well, I’ll be pleased. Then again if the service is poor you’re in the same circumstance that we all hate, being stuck with cable TV that isn’t all that great.  So I’m doing a side by side comparison, cable vs Direct TV so I make the right decision.

Most reviews I found are pretty good on telecom TV service. Because it is brand new, there is sometimes a risk with a service like this, and some customers share their bad reviews. Some of those reviews are the funny, because customers decide to write a dissertation on their horrible experience and post it on the internet. They badmouth the company like it is some huge conspiracy to screw the customer, as if the company does not want to make money!

Another way to go that I’m seriously considering is of course satellite television. Since we have six television viewers in our house, we usually buy a high end cable television package. The satellite companies are fairly comparable, as the Premier DirecTV package and the DISH Network America’s everything package are both right around $105 a month. Sure that’s pretty high for cable TV, but when you make the comparison with taking your family to dinner and a movie, the entertainment value is comparable. Some of my family speak Spanish, so the Direct TV Mas bundle looks like a winner. The great thing is that there are plenty of DirecTV pros and cons to help me decide which direction to take.

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